Do you have any idea how a lawyer’s website looks like? Lawyers are into serious business and their websites reflect the kind of service they offer. I was once unfortunate enough to look for a top-class lawyer in Canada (due to some personal reasons of course), and scanned through several law firm websites on the Net. Even though I eventually selected one, all the while, I noticed some general design patterns followed by lawyers across Toronto, and perhaps all over the globe.
My lawyer helped me through the legal battle, and was successful in rescuing me. Yet, I do not recall it as a ‘memorable’ event in my life. Now, what had made me select Ben (my lawyer), was the unique concept of his website. Even as a designer, I was absolutely thrilled by the website’s unique design, which was instrumental in making me hire thes services. The website had simple designs. However, the key focus was on the sector they specialize in and some of their real success stories in the prominent areas of the web page with the help of graphics.
The website was designed by a skilled web designer in Toronto, and the exclusive concept left me baffled. Since, I had never worked on a law firm website; I took additional interest and studied the website in detail.
Some of the noticeable patterns common to all law firm websites:
Graphics – The website displayed minimal use of flashy graphics, pictures and other stunning illustration in all its web pages.
Simple Interface – Almost every website follows a simple interface, since complex ones tend to confuse web visitors and subsequently force them to leave the website. A simple interface allows a visitor to easily navigate through the entire website and find relevant information.
Subtle Colors – The selection of colors is a significant aspect while giving shape to the website (in terms of design). Most of the websites I happened to visit focused on using light shades, such as beige, while and gray, dull shades of blue and brown, etc. Ensure that the color goes well with the profile of the law firm and the professionals representing it.
Flashy Template – A flashy template is a big ‘NO’ from all aspects. To represent the seriousness of the business they are involved in, a sober display is required.
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